At Guenevere Penton Atelier, we don’t just design sportswear—we craft gear that empowers every move, for every body, in every moment of action. Founded on the belief that great athletic wear should be inclusive, high-performing, and unapologetically you, we’ve built our brand around the diverse needs of male and female athletes, from casual gym-goers to competitive pros.
Our Approach: Function Meets Humanity
We believe sportswear shouldn’t be a compromise. That’s why every garment in our men’s and women’s lines is born from three non-negotiable principles:
Performance-Driven Fabrics: We partner with leading textile innovators to source materials that wick moisture, breathe easy, stretch without losing shape, and stand up to repeated washes. Our men’s compression tops use four-way stretch technology for unrestricted movement, while our women’s leggings feature high-waist bands that stay put during squats and seamless construction to eliminate chafing.
Inclusive Sizing & Fit: We test every design on a diverse range of body types, from S to 3XL, ensuring our men’s T-shirt fit broad shoulders without being boxy and our women’s sports size offer support for people. No more “one-size-fits-most”—only “fits you, perfectly.”
Intentional Style: Athletic wear should transition as smoothly as you do. Our pieces blend bold, energizing hues with clean, versatile lines—so your post-workout outfit can take you from the gym to a casual dinner without skipping a beat.
Our Values: More Than a Brand
We’re committed to doing good—for our customers, our planet, and our community:
Inclusivity: Sport is for everyone. We feature athletes of all ages, abilities, and backgrounds in our campaigns, because representation matters.
Sustainability: We are working to reduce our environmental footprint over time by incorporating recycled polyester into many of our garments where it is practical to do so and by seeking to work with manufacturing partners that follow responsible labor practices. Our goal is to make more of our sourcing, production, and packaging decisions with environmental impact in mind and to keep improving as we grow.
Community: We give back to local sports programs that make athletics accessible to underserved youth. Because when we empower the next generation of athletes, we strengthen the entire sports community.
Join Us
Whether you’re here to find your new go-to gym shirt, a durable pair of running shorts, or a sports bra that finally checks all the boxes, we’re glad you’re with us. At Guenevere Penton Atelier , your journey is our journey—and we’re here to support every step, stretch, and stride.